Liz Martinez DeFranco, ABOC, NCLC, Technical Contributor
![](https://images.ctfassets.net/u4vv676b8z52/2qqvwt4rewy8ed0ng8Czn8/b5a36819a569e1b96f756df3223bf706/defranco-150x200.jpg?fm=jpg&q=80)
Liz DeFranco is the author of The Retail Manager's Guide to Crime and Loss Prevention: Protecting Your Business From Theft, Fraud and Violence and an instructor in the opticianry program at Interboro Institute in New York City. She is also a regular contributor to eye care trade periodicals, covering spectacle lenses and eyewear retailing.
Liz runs her own corporate communications firm and provides advertising and public relations services for a variety of companies.
Page published on Monday, April 1, 2019