AllAboutVision.com to Support World Sight Day Challenge With Practice Incentive
San Diego, Calif., August 8, 2013 AllAboutVision.com will donate $25 to Optometry Giving Sight for each practice in its Eye Care Practitioner Directory that takes part in the World Sight Day Challenge during September and October.
The World Sight Day Challenge (WSDC) is Optometry Giving Sight’s largest annual global fundraising campaign. The organization is dedicated to eliminating avoidable blindness caused by uncorrected refractive error – that is, the simple need for an eye exam and glasses.
Eye care practices, and all members of the ophthalmic community, can participate in the World Sight Day Challenge through workplace fundraising events and company donations. More information can be found at www.givingsight.org.
The WSDC campaign is anchored by World Sight Day, an annual day of awareness to focus global attention on blindness, visual impairment and rehabilitation of the visually impaired. World Sight Day, which falls on October 10 this year, is coordinated by the International Agency for the Prevention of Blindness under the VISION 2020 Global Initiative. It is supported by eye health organizations around the world – including Optometry Giving Sight – and is included on the official World Health Organization calendar.
AllAboutVision.com’s Eye Care Practitioner Directory lists practices that have made a commitment to ongoing patient education by linking their practice websites to any of the 500+ pages of up-to-date, easily understood patient education on AllAboutVision.com. More than 6,000 practices are listed in the Directory.
Promotion of the $25 donation opportunity to practices and eye care media will begin the first week of September.
Launched in 2000, AllAboutVision.com is a one-stop, independent resource providing consumers with hundreds of pages of trustworthy, up-to-date information on vision correction and eye health. The site is expected to serve more than 20 million unique visitors this year.
For more information contact:
(858) 454-2145 x14
All About Vision and AllAboutVision.com are registered service marks of Access Media Group LLC.
[Page updated August 2013]
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