New Facebook Promotion Supports Optometry Giving Sight; Celebrates World Sight Day
San Diego, Calif., September 8, 2011 AllAboutVision.com is celebrating World Sight Day with a three-month-long promotion that raises funds for Optometry Giving Sight.
AllAboutVision.com will donate $5 for each new "Like" of its Facebook page for the months of September, October and November. The promotion is anchored to World Sight Day, October 13.
World Sight Day is an annual day of awareness to focus global attention on preventable blindness, visual impairment and rehabilitation of the visually impaired. Optometry Giving Sight sponsors the World Sight Day Challenge, an opportunity for eye care practices and ophthalmic companies to support the organization through a donation of exam fees, committing to single or monthly donations and workplace fund-raising events.
Through Optometry Giving Sight, $5 can provide an eye exam and a pair of glasses in some developing countries. As a result, just one "Like" of AllAboutVision.com and the corresponding donation can change someone's life.
"This campaign makes it easy for Facebook users to help give sight with just a mouse click," said Clive Miller, CEO of Optometry Giving Sight. "We remain grateful for the wonderful support that All About Vision provides to our organization and hope that the profession will support this campaign."
AllAboutVision.com's Facebook page, targeted primarily to eye care professionals, announces new articles and recent news. AllAboutVision.com also has a free Facebook update service the Eye Health News Feed that's used by hundreds of eye care practices.
Launched in 2000, AllAboutVision.com is a one-stop, independent resource providing consumers with hundreds of pages of trustworthy, up-to-date information on vision correction and eye health. The site is expected to serve 12 million visitors this year.
Optometry Giving Sight is a global fundraising initiative that specifically targets the prevention of blindness and impaired vision due to uncorrected refractive error simply the need for an eye exam and a pair of glasses. AllAboutVision.com is a Gold National Sponsor. More information can be found at www.givingsight.org.
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All About Vision and AllAboutVision.com are registered service marks of Access Media Group LLC.
[Page updated November 2011]