AllAboutVision.com Becomes National
Sponsor of Optometry Giving Sight
La Jolla, Calif., January 31, 2008 All About Vision has signed on as a National Sponsor of Optometry Giving Sight, a global fundraising campaign established in 2003 to address the needs of the 250 million men, women and children around the world who are blind or visually impaired simply because they don't have access to an eye exam and a pair of glasses.
"AllAboutVision.com helps educate consumers about the abundance of sophisticated vision correction options available to them," said Ron Walker, AllAboutVision.com publisher. "Yet millions of people not only lack such a variety of choices, they don't even have access to an eye exam and eyeglasses. We believe it's incumbent upon those of us whose lives are enriched by eye care options to help people whose vision needs are so basic. Optometry Giving Sight, by the simple act of correcting refractive error, brings sight to people who otherwise would have endured a life of functional blindness. We are proud to help further that effort."
AllAboutVision.com's sponsorship consists of a donation as well as advertising, including an advertorial about Optometry Giving Site's mission, and other communications outreach.
Optometry Giving Sight supports programs that not only offer eye exams and glasses in countries with little or no access to them, but also establish the infrastructure and train the local human resources required for sustainable, quality vision care.
Optometry Giving Sight is a joint initiative of the World Optometry Foundation, the International Centre for Eyecare Education and the International Agency for the Prevention of Blindness (IAPB) and supports the goals of VISION 2020: The Right to Sight, an initiative of IAPB and the World Health Organization. More information can be found at www.givingsight.org.
Online since January 2000, AllAboutVision.com is a one-stop, independent resource providing consumers with more than 450 pages of trustworthy information on eye health and vision correction options.
AllAboutVision.com is published by Access Media Group LLC, an online healthcare publisher with a specialty in vision and eye health.
For more information:
(858) 454-2145 x15
[Page updated July 2008]